ReleasedMethod

This is the Released Method, a Methodology for Software Development

Home Why Pillars Systems

Brochure

Customer Facing Document

The brochure is a print-ready customer-ready graphical document detailing the core aspects of the product or solution. It should discuss the following:

Customer Need

Discuss the customer need that this solution solves, for example

  • The XYZ CRM helps organizations keep track of their customers, relationships between customers, and the history of the business done between the organization and its customer.
  • The ABC Utility helps IT support engineers quickly understand where disk space is being used, saving time in identifying issues with capacity.

The Solution

Care should be taken to outline the solution in a way prospective customers can understand. Ensure you include some screen shots showing the product solving its biggest pain points.

Benefits

Outline what benefits your customer will get from using the solution, what they can expect to achieve and in a way attempt to start creating a business case.

Next Steps

Commonly called a call to action this helps the customer understand the next steps to take when they are interested.

Microsoft Include a Sample Brochure Template with Office 365.